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Invest or run: What are the real opportunities in the entertainment industry?
The Media and Entertainment Industry, on the other hand, has to do with the sharing of information, communication, and entertainment. Media and Entertainment comprise segments such as film, television, radio and print. The Media & Entertainment industry offers many investment opportunities, but the landscape is also lined with pitfalls. I’m reminded of a friend who invested N15 million in his brother’s music career. Several months passed until he learnt the hard truth. His brother had spent N3 million (about $7000) to shoot a music video, he used another chunk to refurbish his car, and spent the rest hanging out in nightclubs. Alas, the investment was gone! All he had to…