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Saunders College of Business adds sports and entertainment management minor
RIT’s Saunders College of Business will launch a new sports and entertainment management minor this spring. The minor will focus on the business and management of sports and entertainment organizations and provide students with applied skills in business strategy, analytics, customer service, negotiations, and event and venue management. “The new minor will prepare our students to lead and manage in the sports and entertainment management industries,” said Dean Jacqueline Mozrall. “The program will produce business professionals with the skills to deliver and manage highly effective experiences for consumers as well as employees across an incredibly broad range of enterprises—from major league sporting events to wine-tasting festivals to the Olympics and…