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Twitter’s $5bn-a-year business hit as Elon Musk clashes with advertisers
Elon Musk’s tumultuous reign at Twitter has led to a damaging rift with top rated brand names and marketers, with the social media company’s $5bn-a-year advertising business strike by tensions above material moderation and resources. A number of prime promoting organizations and media customers explained to the Money Occasions that nearly all of the large manufacturers they symbolize have paused paying on the social media system, citing alarm at Musk’s advertisement hoc method to policing content and final decision to axe quite a few of its ad revenue group. Musk, in the meantime, has sought to individually simply call main executives of some models that have curbed promotion in order…